Blog

Amanda Johnson Promoted to Project Manager

Authored by: Lindsay Corsino

Simsbury, CT – Phase Zero Design, a national architecture, interior design and planning services firm, is thrilled to announce the promotion Amanda Johnson to Project Manager.  Amanda has been with Phase Zero for three years and leads Phase Zero Design’s...

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Phase Zero Design Creates Catalyst Café for Restaurateur, William Kovel and Alexandria Real Estate Equities

Authored by: Lindsay Corsino

Phase Zero Design is pleased to announce start of construction for restaurateur, William Kovel’s new quick serve restaurant concept, Catalyst Café located at 75 Binney Street, an Alexandria Real Estate Equities Property.

The Phase Zero Design’s Restaurant design team developed the concept for the 2,500 square foot fast-casual restaurant that will occupy the ground floor of the 75-125...

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Phase Zero Design Awarded New Escape Room Concept

Authored by: Lindsay Corsino

Phase Zero Design has been awarded the first locations for Skeleton Key, a new and growing escape room concept located within prime retail locations, initially in New England.  An escape room is an immersive live-action game, where small groups of players work together in a themed environment, against the clock, to solve puzzles and overcome obstacles.  Players search and engage with the...

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Seeing Is Believing: Wilsonart Factory Tour

As interior designers we specify numerous products every day. As a design community, we use these products in projects that range from residences to shopping centers. I, for one, always strive to know where each product originates and the ease of its installation so I can know if it’s the right fit for an application. I decided to write about the recent experience my coworker Amanda and I had...

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The Value of 3D Rendering: Part 2

Authored by: Jason Woodworth

Last week I discussed what 3D renderings are, why we use them, how they are created.  What I haven’t discussed is the true value 3D renderings can have for a project, throughout every phase of the design process.  Before making a decision about whether or not to use renderings, consider these factors...

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The Value of 3D Rendering: Part 1

Authored by: Jason Woodworth

Why use 3D renderings?

Even as a design professional, I still sometimes struggle to envision the end product from the very start of a project.  This got me thinking: my clients aren’t always experienced with the design process, and if I sometimes have trouble visualizing exactly how a project will look, how must someone who doesn’t do this every day feel? 

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Is Amazon the New Walmart?

Authored by: Jim Kimball, AIA

With RECon 2016 approaching in Las Vegas, our team discussed changes in the retail landscape this year.  One major trend?  Amazon continues to do well. Shoppers are telling us that time is their most precious commodity. 

Amazon is taking on Walmart, the largest retailer in the world.  Online retailers are making a big dent into bricks and mortar.  Year after year, online sales increase...

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Mastering the Business of Architecture: Why Design Firms Fail

Authored by: Jim Kimball, AIA

Seventy-five percent of all design firm startups fail within three years and only thirty percent of all firms are still in business after ten years. The rate of failure is detrimental to the design industry.

There are three reasons that firms fail.

1) The firm does not have a business plan.

Business plans are critical to the success of any business and it’s especially...

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